Sales Training: Selling Value, Over Price
Published 4/2024
MP4 | Video: h264, 1920x1080 | Audio: AAC, 44.1 KHz
Language: English
| Duration: 1h 41m
Sick of Giving Discounts? This Sales Training Course Can Help You Negotiate Better Value With Customers!
What you'll learn
How to stop giving discounts
How to sell on value, not on price
How to negotiate with prospects and customers
How to sell with confidence
How to pitch with confidence
How to sell
Sales training
Requirements
This course is ideal for beginners, intermediates, and experts in sales
Please have a pen and paper ready for LOTS of not taking
Description
Everyone LOVES getting a discount, but HATE giving discounts - and this course is designed to help you to stop discounting, and to help you to sell more on value!If you are a salesperson, entrepreneur, or business owner who keeps giving discounts, then this course will give you everything you need to stop selling on price and to start selling on value!Better still, although focussing on salespeople, this course is ideal for business owners, entrepreneurs, CEOs and ANYONE looking to stop discounting, and to help people to generate higher revenue!Your instructor, Rob Spence, is an internationally renowned sales trainer, and sales coach, and has authored three books on sales. He is the Managing Director of a multi-award-winning sales and marketing agency that provides sales services to businesses across the globe. Rob's unique, dynamic, and engaging teaching style is guaranteed to not only help you to succeed in the world of sales but is also delivered in a memorable and motivating fashion. Using his decades of experience in sales, Rob will run through with you everything you need to know to become successful in sales!This course covers modules, such as:- Value Propositions, and how to write them- The importance of USPs, and Benefits in sales pitches- How to add value to a sale- How to stop discounting- How to elevate perceptions of value- How to overcome cost objections- How to confidently close salesAnd much, much more!If you are looking to see your sales skills increase and to see your ability to stop offering discounts, then this online sales training course is for you!
Overview
Section 1: Introduction
Lecture 1 Introduction
Lecture 2 What you will learn
Lecture 3 About your instructor
Section 2: Understanding the Value Proposition
Lecture 4 Defining value in sales
Lecture 5 Unique selling points
Lecture 6 Features and Benefits
Lecture 7 Exercise: Crafting a compelling value proposition statement
Section 3: The Psychology of Pricing
Lecture 8 The psychology behind perceptions of price
Section 4: Building Credibility and Trust
Lecture 9 Building trust
Lecture 10 Testimonials, case studies, and social proof
Lecture 11 Personal branding
Section 5: Effective Communication Techniques
Lecture 12 Active questioning, and pain points
Lecture 13 Tailoring your pitch
Section 6: Overcoming Price Objections
Lecture 14 Common pricing objections
Lecture 15 Adding Value
Section 7: Negotiation Strategies
Lecture 16 Win-Win-Win scenarios
Section 8: Closing With Confidence
Lecture 17 Buying signals
Lecture 18 Test closing
Section 9: Overview
Lecture 19 Course summary
Lecture 20 Your next steps
Lecture 21 Thank you, and further support
Lecture 22 A thank you from our partners
Anyone looking to improve their sales skills,Business owners, looking to grow and scale their business,Entrepreneurs looking to find more customers and to make more revenue,Anyone looking to stop selling on price,Anyone looking to stop discounting,Anyone looking to sell on value, not price,Sales professionals looking to exceed their sales targets,Beginners, intermediates, and experts in sales looking for a fresh approach
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