Published 6/2022
MP4 | Video: h264, 1280x720 | Audio: AAC, 44.1 KHz
Language: English | Size: 2.70 GB | Duration: 2h 31m
Learn How to Create, Record, Edit, Market, and Launch an Online Course based on your Signature Program or Proven Process
What you'll learn
Why Coaches and Consultants should create an online course based on their Signature Program or Proven Process
How to easily turn your Signature Program or Coaching/Consulting Process into an online course
How to name your course so it can be easily found by students looking to learn what you teach
How to record and edit your online course videos so they look and sound professional
How to price, market, and launch your course so you start enrolling students immediately
What to include in your online course, in addition to video lessons, to enhance your students' learning
6 different video formats you can use, and how to decide what format(s) are best for your course
Where to get additional course ideas if you want to create more than one online course
Requirements
Established Coaching or Consulting business and a Signature Program or Process you know works for clients
Description
Are you a Coach or Consultant who has reached the maximum in terms of clients and revenue, in the hours you want to work each week? Have you been Coaching or Consulting long enough that you have a process that works really well for your clients?Hi, my name is Debbie LaChusa, and I started my first business as a marketing consultant back in 1998. After running that business for a few years, and learning what it takes to successfully build and market a business, I started helping other coaches and consultants build and market their businesses.I created what I call a "Signature Program," a series of steps and processes that I took my private clients through, and over the years I perfected that process so it worked with each and every client (assuming they did the work, or course).In 2013, I was recruited by Udemy to teach online, and I created my first online course, based on that proven Signature Program.That course was an immediate success (even though it was my first online course) and it continues to outsell most of my other online courses to this day!Of the additional 21 online courses I've created, my other top sellers are ALL*based on my Signature Program.That's how I know the most effective online course strategy for Coaches and Consultants, is to teach what they already know and do in their Coaching or Consulting Business.In this course, I'm going to share with you the exact same process I use to create and market my online courses so you'll know exactly how to transform your Signature Program into a successful online course. Having an online course not only lets you help more people and earn additional revenue, it can also generate new leads into your Coaching or Consulting business. In this course I'm going to teach you how to:Know what to teach, especially if you want to be successful and get great course reviewsIdentify your perfect students so you can market effectively to themCreate Learning Objectives for your online course so your students understand exactly what they'll learnName your course so it can be easily found by students looking to learn what you teachCreate a Course Outline that will help facilitate the entire process of creating your online course Record Course Videos that look and sound professional, and enable you to do virtual coaching or consultingEdit Videos using iMovie video editing software (if you use a different program, the process will be similar)Web Optimize your course videos (using free software) so they upload quicklyChoose the best Hosting Platform for you and your online teaching objectives Upload and Setup your online course videos and supplemental materials (e.g. worksheets, exercises, handouts)Market and Launch your course to start enrolling students immediatelyIdentify additional online course topics if you'd like to create more than one online courseYou'll Also Learn:What types of Exercises, Worksheets and Handouts you should include and whyThe 6 different Video Formats you can use in your course so you can choose the ones that suit you bestVideo guidelines to ensure your videos look and sound professionalWhat Recording and Editing Software and Equipment you'll need, and free resources you can useThe 2 Pricing Strategies for online courses, so you can choose the one that suits you bestThis course includes Worksheets and Handouts--including a 15-page Marketing Your Online Course handout with how-to-instructions and examples of course marketing I've used to successfully market my online courses--to supplement your learning and make it easy for you to create and launch your online course.I've been teaching on Udemy since 2013. I'm a Udemy bestseller. I've also created many different types of online courses (format and content) over the past 9 years. I even ran my own online course academy for 4 years. Through all that experience,*I've learned what works best for teaching Coaching or Consulting content. And that's what I want to teach you in this course.I invite you to watch the Free Preview Videos so you can see my teaching style and learn more about what you'll learn in this course. And if what you see and hear resonates, I encourage you to enroll today and learn how you can create an online course based on your Signature Program or Proven Coaching or Consulting Process.
Overview
Section 1: Introduction
Lecture 1 Introduction
Lecture 2 My Philosophy on What to Teach
Lecture 3 How to Get the Most out of this Course (don't skip this lesson!)
Section 2: Preparing to Create Your Online Course
Lecture 4 Defining Your Audience
Lecture 5 Creating Learning Objectives
Lecture 6 Naming Your Online Course
Lecture 7 Creating Your Online Course Outline
Lecture 8 Creating Supplemental Materials
Section 3: Determine Video Format(s) You'll Use
Lecture 9 Introduction to Video Formats
Lecture 10 Presentation Video Example
Lecture 11 Screencast Video Example
Lecture 12 Stock Video Example
Lecture 13 Mashup Video Example
Lecture 14 Zoom Video Example
Section 4: Choose Your Online Course Hosting Platform
Lecture 15 Online Course Hosting Platforms - Udemy
Lecture 16 Other Online Course Hosting Platforms
Lecture 17 Hosting Your Own Online Course
Section 5: Online Course Video Guidelines
Lecture 18 Video Length
Lecture 19 Lighting
Lecture 20 Microphone & Sound Quality
Lecture 21 Background
Lecture 22 Be Camera Ready: Clothing, Hair, Makeup
Lecture 23 Test Video & Quality Control
Section 6: Video Recording Equipment and Software
Lecture 24 Recording and Editing Equipment & Software
Section 7: Recording Your Online Course Videos
Lecture 25 Recording Your Videos
Section 8: Editing Your Online Course Videos
Lecture 26 Editing Your Videos
Lecture 27 Demo: Editing in iMovie
Lecture 28 Demo: Web Optimizing Your Videos in Handbrake (free software)
Section 9: Uploading Your Online Course to a Hosting Platform or Website
Lecture 29 Uploading and Setting Up Your Online Course
Section 10: Marketing Your Online Course
Lecture 30 Creating Your Online Course Description or Landing (Sales) Page
Lecture 31 Creating Your Online Course Image
Lecture 32 Writing Your Instructor Bio
Lecture 33 Pricing Your Online Course
Lecture 34 Launching Your Online Course
Section 11: After You Launch Your Online Course
Lecture 35 Ideas for Creating Additional Online Courses
Section 12: Conclusion
Lecture 36 A Few Final Words of Encouragement, Motivation, & Inspiration
Coaches and Consultants who want to leverage their time, earn income, and help more people by creating an online course
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