Dan S. Kennedy, Shawn Compton (Narrator), "No B.S. Marketing to the Affluent: No Holds Barred, Take No Prisoners, Guide to Getting Really Rich, 3rd Edition"
ASIN: B07ST5Q95C | 2019 | M4B@128 kbps | ~09:20:00 | 525 MB
In this new edition of No B.S. Marketing to the Affluent, millionaire maker Dan S. Kennedy shows you how to re-position your business, practice, or sales career to attract customers or clients for whom price is not a determining factor. Learn how to sell to those who will always be spending as Kennedy shines the spotlight on the practical strategies used by The Ritz-Carlton, Disney, Harrah's Entertainment, Dove, AARP, Dr. Oz, Starbucks, Williams-Sonoma, DeBeers, the health and wellness industry, and many other fascinating and diverse true-life examples.
You'll also discover how to:
Use 10 surprising emotional buy triggers the affluent find irresistible
Stop selling products and services, and learn how selling aspirations and emotional fulfillment is more profitable
Use Kennedy's Million-Dollar Marketing System
A step-by-step blueprint comparable to those developed for six-figure clients, ready for do-it-yourself use
Apply the magic language of "membership" to any business for the affluent...from pizza shops and medical practices to retail stores and pet hotels
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