Critical Media Studies: An Introduction, 2 edition by Brian L. Ott and Robert L. Mack
English | 2014 | ISBN: 1118553977 | 400 pages | PDF | 10,2 MB
Fully revised to reflect today's media environment, this new edition of Critical Media Studies offers students a comprehensive introduction to the field and demonstrates how to think critically about the power and influence of media in our daily lives.
* Presents an engaging and comprehensive introduction to a broad range of critical approaches to the field written in an accessible way
* Features a new chapter on sociological analysis that reveals how audiences use media in their everyday lives to manage social roles, relationships, and contexts
* Offers substantial updates to examples used in the book to reflect contemporary industry standards, textual forms, and audience behaviors
* Delivers up-to-date media references that resonate with today's undergraduates
* Updated with more global examples for broader appeal
* Enhanced online resources, including PowerPoint slides, test bank, study guides and sample assignments, available upon publication
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