Complete Social Media Marketing 2020 to 21
Genre: eLearning | MP4 | Video: h264, 1280x720 | Audio: aac, 44100 Hz
Language: English | VTT | Size: 3.80 GB | Duration: 7h 15m
What you'll learn
What is social
Surviving the digital revolution
Social and digital trends
Your professional network
Real time social data
The social pyramid
Social networks and communities
Developing your social assets
The importance of listening
Big data
Big information
Big insights
Using social data
Crisis management
Social media analytics
Building social relationships
Engagement marketing strategy
Nurture marketing strategy
Effective media marketing
Real time marketing
Importance of a landing page
Content strategy
Advertising
Social IMC
Measuring your social programs
Paid owned and earned media
Social marketing toolkits
Gamification
Testing your strategies
Key performance indicators
The business of social
Metrics
Performance
Management
Managing social programs
Identify social success
Marketing in a pandemic world
Performance funnels
Measuring engagement
Requirements
Social media marketing
Description
Welcome to the social media marketing course designed to give you the best insights on how to achieve your social media marketing goals. Here we walk through various steps starting at the very beginning with examining what social really is and how you can use social networks and social sites to your advantage and continuing by examining various strategies you can use for your marketing plan, including funnily enough, how to develop your marketing plan and ending with the important step that is monitoring and measuring your performance. Stick around and learn everything you need to learn about social media marketing including marketing in a pandemic world that we are currently living in.
Who this course is for:
Digital marketing
